5 Business Opportunities in Balikpapan You Can Try
2025-09-11Balikpapan, the second largest city in East Kalimantan after Samarinda, is known as a rapidly growing business and industrial center.
With its strategic position as the gateway to the Ibu Kota Nusantara (IKN), this city is a magnet for entrepreneurs and investors.
It's no surprise that business opportunities in Balikpapan are increasingly diverse, spanning trade, services, agriculture, technology, and even tourism. This article will discuss these.5 business opportunities in Balikpapan which is promising for you to try.
Balikpapan: A Strategic City for Business
Balikpapan City has good infrastructure, a relatively high level of community income, and local government support in advancing the MSME sector.
In addition, its proximity to the IKN area makes this city increasingly busy with project workers, tourists, and investors.
These factors open up huge opportunities for various new business sectors.
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5 Business Opportunities in Balikpapan
Nah, next5 business opportunities in Balikpapan that you can try:
1. Business and E-Commerce
Trade, whether wholesale, retail, or e-commerce, is one of Balikpapan's strongest sectors. Consumer demand for both local and imported products continues to rise.
You can start a modern grocery store, a local fashion store, or even open an online store with fast delivery to serve customers both in and out of town. Innovations like delivery services can also be an added value to attract customers.
2. Culinary Services and Food Services
The culinary industry has always held a special place in the hearts of Balikpapan residents. The city is known for its diverse seafood and Kalimantan cuisine.
Opening a restaurant, a modern cafe with local cuisine, or a catering service for construction workers can be a promising opportunity. By leveraging online ordering technology, your culinary business can reach a wider market.
3. Business in the Agriculture and Fisheries Sector
Although known as an industrial city, Balikpapan also has great potential in the organic agriculture and sustainable fisheries sectors.
Entrepreneurs can develop fishery processing businesses, agricultural product distribution, or consulting services for local farmers and fishermen. The growing public trend toward healthy and environmentally friendly products further supports these opportunities.
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4. Technology Services and IT Support
With more and more businesses going digital, technology services in Balikpapan have bright prospects. You can offer services such as website development, mobile applications, IT support, and even cybersecurity.
This business opportunity is needed not only by large companies, but also by MSMEs that are transforming into the digital world.
5. Tourism Business and Supporting Services
Balikpapan boasts numerous attractive tourist destinations, from beaches to ecotourism. Tourism creates significant business opportunities for accommodations, restaurants, vehicle rentals, tour services, and even souvenir sales.
Combining tourism services with digital promotions will help your business reach tourists from outside the region.
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Conclusion
Balikpapan is a city full of business opportunities thanks to its strategic location, rapid economic growth, and support from the local government.
There are business opportunities in Balikpapan, starting from trade, culinary services, agriculture and fisheries, technology services, and tourism businesses, are the sectors with the most potential to be developed at this time.
With the right strategy and continuous innovation, you can take advantage of these five opportunities to build a profitable business.
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FAQ
What are the 5 most promising business opportunities in Balikpapan?
Trade and e-commerce, culinary services, agriculture and fisheries, technology services, and tourism businesses.
Why is the culinary sector in Balikpapan interesting to develop?
Because the demand for culinary specialties and food services for project workers and tourists continues to increase.
Does the technology business in Balikpapan have good prospects?
Yes, because more and more MSMEs and companies are transforming to digital, so they need IT support and application development services.
How to start a business in the agriculture and fisheries sector in Balikpapan?
It can start with the distribution of local products, processing of products, or consulting services for farmers and fishermen.
What are the biggest opportunities in Balikpapan's tourism sector?
Accommodation, restaurants, vehicle rentals, tour services, and selling typical souvenirs are promising opportunities.
Disclaimer: The views expressed belong exclusively to the author and do not reflect the views of this platform. This platform and its affiliates disclaim any responsibility for the accuracy or suitability of the information provided. It is for informational purposes only and not intended as financial or investment advice.




