Roblox Innovation Awards 2025 Winners, Here's the Complete List!

Bittime - The Roblox Innovation Awards 2025 (RIA 2025) was held again as part of this year's Roblox Developer Conference (RDC).

This event is a prestigious award stage for creators, developers, and brands that make the biggest contributions to the Roblox ecosystem.

2025 will see intense competition across various categories, from gaming experiences and content creators to brand partnerships.

One of the main highlights was the dominance of Grow a Garden, which successfully swept many categories, as well as Steal a Brainrot's victory in the field of Best Creative Directiondespite being full of controversy.

This article will review the complete list of Roblox Innovation Awards 2025 Winners along with their key highlights.

Roblox Innovation Awards 2025: What Is It and Why Does It Matter?

RIA is an annual event held by Roblox to recognize creators who innovate, bring new experiences, and encourage community growth.

With over 60 million daily active players, this award is not only prestigious, but also has a huge impact on the popularity of the winning game and developer.

RIA 2025 features 29 categories covering top experiences, top developers, and brands leveraging Roblox for immersive marketing.

Read also: The Easiest and Cheapest Way to Top Up Robux, Top Up Roblox!

Grow a Garden Dominates RIA 2025

Game Grow a Garden emerged as the star of the event. With over 20 million weekly players, the game won several major categories:

• Best New Experience
• People’s Choice
• Builderman Award of Excellence
• Most Concurrent Users
• Best Simulation Experience

This success confirms Grow a Garden's position as a game that is not only popular, but also innovative in presenting updates and community interaction.

Steal a Brainrot Awards and Controversy

Meanwhile, Steal a Brainrot won the Best Creative Direction category. However, this victory didn't escape scrutiny. The game drew criticism for its use of AI elements and allegations of content plagiarism.

Despite this, Roblox still recognizes the creativity of the development team, which is considered capable of pushing new boundaries in game design on the platform.

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Other Games in the Spotlight

Besides Grow a Garden and Steal a Brainrot, several other games also managed to take home awards:

• 99 Nights in the Forest: Best Adventure Experience And Best Horror Experience.
• Brookhaven: Best Roleplay & Avatar Sim Experience.
• Blox Fruits: Best Action Experience, solidifying its position as one of the most popular games on Roblox.
• Basketball: Zero: Best Sports Experience, giving a new color to the sports category.
  
   

Best Roblox Developers 2025

In the developer category, a number of big names received recognition:

• Splitting Point: Best Studio for the second year in a row.
• Yourius: Best UGC Creator.
• WaffleTrades: Best Video Star.
• Moon Animator 2: Best Plugin.

This award demonstrates how individual creators and large studios play a vital role in shaping the vibrant Roblox ecosystem.

Read Also: The Big 4 Most Exciting Roblox Games You Must Play!

Brand Winner Roblox Innovation Awards

RIA 2025 also recognized the role of brands collaborating with Roblox. This year, several key categories were won by:

• e.l.f. UP!: Best Use of Immersive Marketing.
• NASCAR + Driving Empire: Best Collaboration.
• SpongeBob Tower Defense: Best Use of IP.

This kind of collaboration proves that Roblox has become an important medium for brand engagement with the younger generation.

Conclusion

The winners of the 2025 Roblox Innovation Awards demonstrate the breadth of innovation within the platform.

Grow a Garden dominates as the community's favorite game, while Steal a Brainrot has sparked debate but still received recognition.

The presence of popular games like Blox Fruits and Brookhaven, as well as major brands, further strengthens Roblox's position as one of the most influential digital ecosystems in the world.

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FAQ

What is the Roblox Innovation Awards 2025?

The Roblox Innovation Awards 2025 (RIA 2025) is an annual awards ceremony that recognizes the best games, creators, developers, and brands on the Roblox platform.

What game won the most at RIA 2025?

Grow a Gardenbecame the biggest winner with five main categories includingBest New Experience And People’s Choice.

Why is Steal a Brainrot controversial?

The game received criticism for its use of AI elements and allegations of plagiarism, though it ultimately won the category.Best Creative Direction.

Who is the best Roblox developer in 2025?

Studio Splitting PointwinBest Studiofor the second time, while individual creators such as Yourius and WaffleTrades also received awards.

Which brands received awards at RIA 2025?

Some of the winning brands includee.l.f. UP!, NASCAR + Driving Empire, And SpongeBob Tower Defense.